West Palm Beach, Florida (WiredPRNews) — April 9, 2008 – Networking your services online can be intimidating at the beginning, but here are a few tips to help you navigate the options available.
Bulletin Boards — These are web pages where you can view and post questions and comments on a specific subject. Answering a posted question is an excellent way to demonstrate your expertise, become known to the people who frequent the board, and get to know others in your field. Don’t be overly self-promotional when posting, just include a signature line at the end of your post, e.g. “Ingrid Gustafsson, Nordic Design.” If you see someone else on the board that you would like to get to know in a collegian way, e-mail them. But never directly approach for business the people you find there. You might find yourself banned from membership.
Discussion Lists –– These are like bulletin boards, but are e-mailed to members of the list daily, weekly, or whenever a new posting arrives. When posting to these lists, you can include more information about yourself in a signature box at the end of each e-mail. Keep it short, but include some reason for people to get in touch with you outside the list, such as, “Subscribe to my free newsletter,” or, “Visit my web site for a free resource guide.” In addition to locating discussion lists through search engines as described above, you can find them through online community hosts such as Yahoo Groups or MSN Groups.
Live Chats –– Many online communities sponsor real-time chats on specific topics. Participating in these chats is an excellent way to meet people interested in the subject being discussed. Chat rooms that require membership are best, because you are more likely to encounter professionals seriously interested in the topic instead of people just looking for a date. Attending chats featuring a guest speaker can be more valuable than you might think. If you ask a question during one of these, don’t be surprised if people contact you by e-mail during or after the chat to offer you more resources related to your question. You can make exactly the same type of contacts when you are the one who has something to offer.
Articles — Notice who is writing them and who is being written about. These people are likely to be leaders in your field, or at least highly visible. That makes them good contacts for you. Send them an e-mail complimenting them on the article and suggesting you get acquainted for mutual benefit. Make a specific suggestion.
This information brought to you by Susan Nefzger PR Firm in West Palm Beach Florida. For more information, contact Susan Nefzger PR & Web Marketing at 561-632-9525 or visit http://www.susannefzgerpr.com/