Green Business Alliance Enabling Companies to “Greenify”
Boca Raton, Fla. – Apr. 16, 2008 (WiredPRNews.Com) — Green Business Alliance is a national firm helping businesses “Go Green.” Their proprietary “Guidelines to Greenify” give specific direction to companies that would like to become more environmentally friendly.
“Realizing that there was not a national organizations providing a road map for businesses to become Greenified, we developed a set of criteria and a way for organizations to become part of the Go Green movement,” said Hilary Kusel, executive director of Green Business Alliance. “Green Business Alliance is guiding companies to Greenify by enabling them to integrate environmental stewardship into their daily business practices.”
Kusel points out that there are some local and regional organizations, mostly governmental, that provide similar services, but their criteria to go green are often industry specific or solely for a particular geographic area.
Since it was founded, Green Business Alliance has helped a number of firms around the United States to Greenify in a variety of industries including: advertising, business to business, communications, consumer, consumer services, health and beauty, legal, media and entertainment, scientific, software, travel and leisure, and technology.
Once a business becomes a Green Business Alliance Greenified, they receive special premiums which include:
- Green Business Alliance “Greenified” Seal to post on its Website
- Greenified plaque and window decals to display in the workplace
- Customized press release announcing the company is now Greenified
- Greenified listing in the online GreenVisibility Directory
- Greenified Lapel Pins and Wristbands
Kusel hopes that each organization identified as a Green Business Alliance partner will receive positive feedback from its customers while creating a healthier work environment and helping with the effort to raise environmental awareness.
She said that while the goal of her organization is to establish a foothold for businesses of all sizes in the environmental movement, there are possible financial benefits to becoming “Greenified.”
“By following the Green Business Alliance guidelines, companies are likely to reduce some of their utility bills” said Kusel. “Greenified businesses also contribute to recycling efforts, which helps reduce the environmental impact of waste.”
About Green Business Alliance
Green Business Alliance has taken a leading role in assisting businesses to understand what it means to “Go Green.” They provide a road map to Greenify through the implementation of environmentally responsible daily business practices. Green Business Alliance helps companies Greenify for better business. Greenifying not only helps the environment, it also provides a more compelling reason for prospective customers to work with an organization.