Shelley Ellis, CEO of Shelley Ellis Consulting, provides a unique answer to the question on every small business owner’s mind…”How Do I Survive The Recession?”
Dallas, TX (WiredPRNews.com) — March 18, 2009 — While many business owners scramble with high overhead costs in the current economic crisis, Shelley Ellis continues to find enormous success running her online marketing consulting business out of a home office… with a twist. Comfortably nestled in a loft on the 15th floor of the Mosaic Building in downtown Dallas, a single step inside reveals a seamless integration of working and living spaces.
According to Shelley, “Managing family and employees in the same space has been a challenge but the work we do here is very creative, and the less it feels like an office the better.” Combining home and office means setting up and managing one computer network and requires less office equipment. A similar home officing approach could spell relief for those hit hard by the loss of clients or declining sales. Living and working in a loft has other advantages like the convenience of having a full service gym downstairs while she is training for a powerlifting meet coming up in April.
Known in the industry for her trailblazing efforts in developing advanced paid search and content targeting strategies, Shelley’s innovative thinking has been put to use in the “Recession Proof Office” as well. Employees work diligently at computer stations setup in the living room while Shelley’s family members (and dogs) go about their daily affairs.
Shelley finds her home office an ideal working situation. Potential clients from all over the country contact Shelley through Twitter (@itsjustshelley) or her website (http://ShelleyEllis.com) with questions about content targeting or about paid search strategies. The majority of her business is done by phone, email and online meetings. She frequently uses desktop sharing so that her clients can hear and see, step by step, what she is working on in their accounts. When she needs to have a local meeting, the Opening Bell coffee shop on the first floor of her building couldn’t be any more convenient.
Shelley’s loft is featured in the monthly Mosaic Loft Party on Thursday, March 19. During this event, local vendors set up stands by the elevators, wine flows, and residents along with their selected invitees have a chance to see how their neighbors decorate and make use of similar spaces.
To get a sneak peek at Shelley’s “Recession Proof Office” during the Mosaic Loft Party on Thursday, March 19, reach Shelley Ellis directly at (214) 432-2654.