NORWALK, CT (WiredPRNews.com)– After a successful 20-year run as the first publication serving the information needs of special event and meeting planners, Agenda Magazine is relaunching as Best Events Magazine. The debut issue of Best Events Magazine is set for June in three of Agenda’s regional markets – New York, Chicago, and California.Best Events Magazine will serve event professionals in six U.S. markets – New York, Chicago, Boston, Washington, DC, and Northern and Southern California – with publications, directories, and expositions. Agenda, along with parent company Red 7 Media here, was cited by the New York Metro Chapter of the International Special Events Society (ISES) in 2008 as one of 20 companies that has significantly contributed to the advancement of New York City’s event and hospitality industry over the past two decades.
The new Best Events Magazine: Celebrating Special Events & Meetings will broaden its coverage of the special events business with a new focus on the planners who are creating business-building events, including meetings, celebrations, fundraisers, and other face-to-face gatherings. Best Events Magazine will cover the best planners, best events, best venues, best chefs, and best creative event ideas and resources in each market. A new feature of Best Events Magazine will be a combination of local and national content for each market, providing planners with useful information and resources in their local markets, along with coverage of insights and issues of importance to all event professionals.
Best Events Magazine’s unique strength is its affiliation with three other event magazines and resources produced by parent company Red 7 Media, which is the world’s largest producer of content and community for the event industry.
Red 7 Media, which acquired Agenda from founder John Jaxheimer in 2006, publishes Event Marketer, the leading publication serving corporate event marketers; EXPO Magazine, which covers the exposition and trade show industry; and Event Design Magazine, which serves the creative professionals who design and create the look and structure of live events. In addition to these publications, Red 7 Media also produces the largest annual conference for corporate event marketers – the Event Marketing Summit; the largest conference for event designers – The Event Design Summit; and several regional conferences for special event planners – Best Events Expos – in New York, Boston, Los Angeles, and Chicago. The company also launched and manages EventPeeps.com, the largest online social network for event professionals (with over 6,000 members); and the Event Marketing Institute, a research and consulting resource for event marketing professionals. Red 7 Media also manages the Exhibit Designers & Producers Association (EDPA), a 60-year-old organization.
“Best Events Magazine readers and advertisers will benefit from the unique access we have to the people, resources and assets we have built in the event industry over the past 7 years,” noted Best Events Magazine publisher Dan Hanover, who manages Red 7 Media’s Event Magazine Group. “We will leverage our industry relationships and internal assets to bring readers and advertisers a entirely new and fresh set of tools and resources to help them make better decisions and create better events,” he said.
Some of the features of Best Events Magazine will include local profiles of planners, coverage of upcoming trends and expanding portraits of new events, best events, different events. Editors will focus on the strategy of what goes into events/meetings and the execution of pulling it all off. Content will span in-print and online (at www.besteventsmag.com) and deliver a sweeping view of the industry, from the reader’s own home market to best practices and trends from throughout the county. Each issue will deliver action-packed content and a variety of features tethered to planning, budgeting, execution, food and beverage planning, production and more. The magazine will also launch the first-ever Best Events Awards competition delivering recognition across the special event and meetings industry.
About Red 7 Media: Red 7 Media publishes business magazines and produces executive conferences and trade shows in the marketing and media industries. The privately-held company, founded in 2002, is headquartered in Norwalk, CT, and was named by INC Magazine as the fastest-growing periodicals company in the U.S. in 2007 and 2008. Learn more at www.red7media.com.