“Tool Fuel” Key to Inside Sales Success; New Smart Selling eBook Pairs Next-Gen Tools with Sales Skills
SAN FRANCISCO, Calif. (Press Release) Today, inside sales teams generate up to 50% of their company’s revenues. But according to a recent Inside Sales Enablement 2009 Aberdeen study, inside salespeople are dialing more but connecting less—primarily because they are relying on outdated sales tactics, techniques and tools.
The solution comes from two smart-selling women and sales 2.0 pioneers, Josiane Feigon, founder of TeleSmart and author of Smart Selling on the Phone and Online and Nancy Nardin, founder of Smart Selling Tools. They have teamed to write the Smart Selling Tools for Inside Sales 2010 eBook, the first e-book to recommend top tools for inside sales wrapped around ten essential sales skills.
“Today, an inside salesperson’s value is measured by their extensive knowledge and ability to master sales tools throughout the sales process, so they can no longer rely on the phone as their primary sales tool. In order to survive and navigate the sales 2.0 landscape, they need tool fuel,” says Feigon.
Aberdeen research confirms that most Best in Class inside sales organizations—traditionally the early adopters of technologies—plan to deploy sales effectiveness tools in 2010 and, when revenue pressures are high, tools may replace hiring additional headcount.
“With the glut of new tools flooding the market, inside sales organizations need a tool kit to help them navigate the entire sales cycle—ranging from lead management, sales analytics, performance dashboards, sales intelligence, collaboration tools, data integration and social media,” says Nancy Nardin.
The authors have reviewed hundreds of tools to select those with the best potential to fuel inside sales growth. These next-generation tools come from companies such as Hoover’s, Gist, Marketo, InsideView, GoldMail, 7-Degrees, and EchoSign. Each tool will be featured alongside a complementary skill that secures its value throughout the sales process.
The ebook will debut the week of the American Association of Inside Sales Professionals Leadership Summit 2010, May 11th in Minneapolis. To sign up for the ebook, go to http://www.smartinsidesales20.com/
About Josiane Feigon:
Josiane Feigon is the founder of TeleSmart Communications and is recognized as one of the world’s leading experts on sales. For over 20 years she has provided consulting, coaching, and training solutions for hundreds of Fortune 1000 companies, including Cisco, EMC, Genesys, Oracle, Hewlett-Packard, and VeriSign. Her TeleSmart training system is s “must-have” for growing inside sales organizations and her, Smart Selling on the Phone and Online (AMACOM, 2009) book was chosen by 800-CEO-READ as one of the best sales books of 2009. FOR MORE ON TELESMART AND THIS BOOK [LINK HERE]
About Nancy Nardin
Nancy Nardin is the founder of Smart Selling Tools where sales professionals learn about tools that help them sell more, faster, easier. Ms. Nardin is a 25 year veteran of high-tech and IT market research sales and is considered the leading expert in sellng tools. Her popular ebook “Increase Sales in 2010: Sales Tools and the Path to Productivity Gains” was published in January and is available at www.smartsellingtools.com/rptthankyou
FOR IMMEDIATE RELEASE
Contact: Josiane Feigon
415-543-6537
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