06/09/2010 // Dallas, Texas, US // TiffNews10 // QZEE
June 9, 2010 – Google recently unveiled new features to their search engine that presents a number of search engine optimization opportunities. In a recent interview with Web Pro News, Matt Cutts of Google, cited the opportunities that many webmasters and SEOs may miss by choosing to limit their focus to PageRank. Dallas based website design and development firm One SEO Company, outlines three key opportunities discussed in the interview that should be kept in mind when implementing SEO.
More Than Just Being Number One
As stated by Cutts in the WPN interview, “some people get really obsessed with their one trophy phrase on their number one ranking for their number one search…You don’t have to be number one, maybe you can be number one on a slightly different area that people will find by exploring.” The narrow focus significantly hinders one’s ability to take full advantage of their SEO opportunities. The following are three key things to consider in ensuring that no stone is left unturned with regards to SEO opportunities.
• Content, Titles, and URLs Matter – Focusing on more than just one trophy phrase is important for broadening one’s reach. Development in content, titles, and URLs are included in the list of other signals that matter as well.
• “Go Where The People Are” – People who are seeking one’s product, service, or idea can be found in places other than search. Social media outlets are becoming essential for inclusion in most SEM strategies today.
• There’s More Than One Way to Be Number One – There are more ways to be found than what is deemed the typical keyword search. Blog search, image search, video search, book search, and social media search are items neglected by some SEOs and webmasters.
About One SEO Company
One SEO Company specializes in law firm website design and development for business and legal professionals. The company offers Turnkey solutions for increasing one’s visibility online. One SEO Company welcomes professionals in virtually any field to visit them at http://www.oneseocompany.com, or call 1-888-623-6996 today for a free consultation with a web development expert, and be sure to ask about their exclusive Vision Smart News Technology.
For more information about One SEO Company, or lawyer marketing and SEO services, please visit http://www.oneseocompany.com.
Address: 5050 Quorum Drive, Suite 700, Dallas Texas 75254