06/27/2011 // New York, NY, USA // Kalen // Covestor Communications: Kalen Holliday
NEW YORK, NY (WiredPRNews.com) Beckerman Institutional has launched a Flexible Value investment model on Covestor (http://covestor.com), the mirrored investing platform that enables people to replicate the trading strategies of proven investors.
Covestor brings the type of investing expertise once reserved for high-net-worth investors to everyday people. Covestor customers can subscribe to Beckerman’s Flexible Value with a minimum subscription of just $5,000.
“When we looked to offer our strategy to a retail audience, we considered several other options, including starting a hedge fund, mutual fund, or exchange traded fund,” said Daniel Beckerman, president of the New Jersey registered investment advisor, whose goal is to provide institutional quality financial services to clients.
Covestor provides other registered investment advisors and non-professional investors with the infrastructure needed to offer investment models online, including technology, and marketing.
“We want to focus on our investment strategy, rather than spending time on nuts and bolts,” Beckerman said.
With Covestor, individual investors can see what decisions are being made with their money anytime. This level of transparency is not available with mutual funds or hedge funds. The company simplifies investing by providing tools and information on its website, including performance data and relevant benchmarks. These benefits have helped Covestor attract more than 125 model managers and build a rapidly growing customer base.
“Before the dawn of the internet era, we might have launched our strategy as a hedge fund. However, when you add in all of the start-up expenses, we would have been forced to pass some of those costs on to the end investor,” Beckerman said.
Being able to offer clients institutional level products is part of Covestor’s drive to democratize investing, according to Perry Blacher, the company’s CEO. “No longer do people need to be millionaires to have access to proven investment strategies,” he said.
Covestor allows its clients to automatically mirror the trades of individual and professional investors, managing their own money in their own accounts. All securities are purchased in the client’s name and held in custody at an independent broker-dealer. Covestor uses a combination of proprietary and institutional systems to capture and mirror trades for near-real time execution. The company uses industry standard software to generate its performance results.
Covestor is an investment advisor registered with the US Securities and Exchange Commission under the Investment Advisors Act of 1940. Additional information can be accessed directly from our Form ADV document, available at www.covestor.com.
It should not be assumed that any information discussed herein will prove to be profitable or that decisions in the future will be profitable or provide similar results. While Covestor does provide limited investment advice to its clients, the content herein is provided as general and impersonalized investment information and is not a recommendation or solicitation to buy or sell any security or subscribe to any particular investment model. Please take appropriate professional advice in any investment decisions.
About Beckerman Institutional
Beckerman Institutional is a New Jersey-based registered investment advisor led by Daniel Beckerman, CFP®. Beckerman Institutional is an established money manager that aims to open up its concentrated hedge-fund style portfolio to the retail investor at a low cost.
Media Contact: Kalen Holliday, Covestor Public Relations
866-825-3005 x707 [email protected]
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