05/19/2014 (press release: CambridgePRGroup) // RAYNHAM, Mass. // Mastria Mazda
The Mazda MX-5 Miata roadster is currently at a crossroads in its illustrious history, celebrating a quarter-century on the market as a new fourth generation of the model waits in the wings. To mark that mix of achievement and anticipation, Mazda will be unleashing 100 units of a 2015 MX-5 Miata 25th Anniversary Edition to U.S. buyers later this spring, helping the third generation of the iconic sports car go out with a bang. Starting on May 20 at 1:25 p.m. EDT, customers will be able to place their name in a queue to purchase the MX-5 Miata 25th Anniversary Edition by visiting a preorder microsite and specifying their preferred Mazda dealership.
Outside, the 2015 Mazda MX-5 Miata 25th Anniversary Edition will come only in a Soul Red Metallic paintjob contrasted by Brilliant Black on the A-pillars, windshield surround, outside mirrors and the power-retractable hardtop. Seventeen-inch Dark Gunmetal 10-spoke aluminum-alloy wheels and a numbered 25th Anniversary badge on the driver’s-side front fender will also contribute to the limited-edition roadster’s unique exterior styling. Inside the cabin, buyers will find Almond-leather seats and door trim, liquid-metal-like satin chrome finish on dashboard elements and the inner door handles, and 25th Anniversary badging on the headrests and stainless-steel door scuff plates. To match the color theme of the exterior, there are also several black accents and red stitching on soft-touch surfaces.
“The 25th Anniversary Edition not only gives fans of the MX-5 Miata an excellent opportunity to own a model that stands out stylistically, but it also features engine parts that were hand-selected by Mazda engineers to be the lightest, most balanced and of the highest quality,” said Barry Chew, sales manager of Mastria Mazda, a Greater Boston Mazda dealer. “We hope that we can help a few lucky customers take one home so that they can turn heads all over the South Shore this summer.”
While the 25th Anniversary Edition has received extra attention to detail in the engine bay, the next generation of the MX-5 Miata will be redesigned down to its core, featuring a new SKYACTIV-CHASSIS that is smaller, lighter and stronger than the chassis of the current model. Revealed at the New York International Auto Show last month, the fourth-generation MX-5 Miata’s SKYACTIV-CHASSIS is expected to drop more than 220 pounds compared to its predecessor while boasting a lower center of gravity than any previous generation.
About Mastria Mazda:
As a member of the Mastria Auto Group, Mastria Mazda in Raynham, Mass., takes a customer-first approach to vehicle sales and service. Their customer focus resulted in Mastria Mazda receiving the 2014 Gold Cup Mazda Certified Dealer designation, the highest honor a dealer can receive from Mazda. Local Mazda fans can find the automaker’s entire fuel-efficient lineup at Mastria, with models ranging from the stylish Mazda3 to the versatile Mazda CX-5. Mastria Mazda not only matches Massachusetts motorists with their ideal Mazda model, but also offers an expert team of technicians to keep that vehicle running smoothly for years to come. Visit their dealership at 1545 New State Highway Route 44 in Raynham, call them at 888-415-0565 or visit them online at www.mastriamazda.com. They can also be found on Facebook at www.facebook.com/MastriaMazda.
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