New York, NY (WiredPRNews.com) — CNN reported that 32 of the most memorable Esquire magazine covers by George Lois have been displayed in an exhibition known as ‘George Lois: The Esquire Covers’. The exhibition opened on Friday at the Museum of Modern Art.
George Lois created 92 covers for the magazine between 1962 and 1972. These covers include many infamous shot such as the May 1969 issue which portrays Andy Warhol being drowned in his own Campbell’s soup can. The November 1967 issue depicts Svetlana Stalin smiling sweetly with a drawn-on mustache looking like her father.
Lois has again and again declared that they are not just covers, but powerful statements of the contemporary politics, culture and society. These covers included no tricks, no editing, no committees and no discussion, but just an experienced editor’s trust and an artist’s gut instinct. About his covers, Mois says, “I have always seen myself as an artist. And this is the Museum of Modern Art. And I am an artist.”
The main aim of Lois’ covers was to make a cultural aesthetic statement, and sale of magazines came second. Larsen, the organizer of the exhibition says that the images on the covers directly communicate with the audience, and were not only related to the content of the magazine but also to the entire culture at large.
Wired Art Reporter