HBO will air “Death on a Factory Farm” March 16.
Wired PR News – HBO is set to air a new special on animal cruelty, which reportedly may have some producers of pork in the U.S. a little concerned. As reported by Reuters, the film, set to first air on March 16, will deal with cruelty in factory farming and possibly set the stage for changes in rules that involve the treatment of farm animals.
“Death on a Factory Farm” will showcase events pertaining to charges brought against owners of a farm in Ohio for animal cruelty. Jim McWade, Procurement Director with Delhaize supermarket chain, is quoted in the report as stating of the film’s potential impact, “I think you will see retailers pay much more attention to it (animal welfare), particularly with some of the recent topics that have surfaced or an HBO special that is coming up shortly. You will see retailers respond to it.”