More leading actors of Hindi cinema are utilizing the Internet to reach out to fans.
Press Release Service – Wired PR News – A number of Bollywood films stars have jumped on the online social networking bandwagon to connect with fans. As reported by AFP, more actors of Hindi cinema are now utilizing blogs and sites like Twitter, Facebook, and Orkut to keep fans updated on key events and allow them a glimpse into their lives. Bollywood stars who, like their Hollywood counterparts, have reportedly taken an interest in these mediums include Shilpa Shetty, Celina Jaitley, and Aamir Khan.
Mayank Shekhar with The Hindustan Times is quoted by AFP as stating of the phenomenon, “There’s been an increase in the number of newspapers and television stations that are after the same five people. Most newspapers have five to 10 pages (on Bollywood) every day… Editors want the story as it ups circulation. There’s so much written about these guys’ lives on a daily basis that’s not true, with blogs they can set the record straight.”
Film star Priyanka Chopra is further quoted in the report as stating to The Hindustan Times of her Twitter fascination, “It started as a lark, a quest of discovery, and now I find my fingers twitching for my Nokia or my laptop wherever something interesting happens… I have great fun interacting with my ‘Tweeps’. At least they believe it’s the real me, unlike some of you guys, who still aren’t sure that it’s me reading your mails.”
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