07/11/2010 // Dallas, TX, United States // Social Media Gal // Lyn Giguere – One SEO Company
Dallas, TX – July 12, 2010 – (WiredPRNews.com) With social media becoming a standard in marketing efforts it is vital to take note of the integration between social media and search.
Real time social media search results pull information from Facebook, Twitter, LinkedIn, YouTube, blogs and more to give searchers instant access to what others are saying about any given topic. By strategically feeding social sites with relevant key words companies can place themselves into live Twitter feeds and Google search results.
A recent study of corporate social media goals conducted by Econsultancy found that marketers are typically unaware of the tie between social media and search. As a result they do not consider the benefits that can be achieved when the two work together. Even more behind are the companies who operate social campaigns with no clearly defined objectives. Like any marketing effort, social media initiatives should have a strategy and execution plan.
Companies use social media for many different reasons such as branding, promotion and visibility. When putting together a social media strategy One SEO Company suggests taking time to nail down a few key components:
• What does the company want to accomplish through the use of social media?
• Who is the target audience?
• What is the key messaging that will be portrayed?
• Who will manage the company’s social media efforts?
• How will success be benchmarked and monitored?
Calling in professional help to develop and execute a social media game plan can propel marketing efforts. Increase online visibility today by letting One SEO Company go to work for you.
About One SEO Company
One SEO Company is a premier Dallas resource for internet marketing, social media management and search engine optimization. The company offers turnkey solutions for legal professionals in need of effective online marketing options.
Visit www.oneseocompany.com or calling 1-888-623-6996 for a free consultation of web marketing services.
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