10/13/2010 // US // TiffNews10 // News Desk
U.S. – Many schools are set to try a new approach in combating obesity among students. As reported by the Associated Press (AP), the U.S. Department of Agriculture recently announced a new initiative to incorporate behavioral psychology methods in helping students make healthier choices in the lunch line.
Agriculture Secretary Tom Vilsack is quoted by the AP as saying of the initiative in a statement, “Findings from this emerging field of research — behavioral economics — could lead to significant improvements in the diets of millions of children across America.”
Cornell scientist Brian Wansink, who along with research partner David Just will receive $1 million of $2 million granted by the USDA for the establishment of a child nutrition center and other research sites, is further quoted in the report as stating, “We’re not taking things away from kids… It’s making the better choice the easier, more convenient choice.”
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