Singapore, 05 May 2011 – Following the success of Franchise Vietnam 2010 – a franchising conference that brought together successful brands from Singapore and potential franchisees in Vietnam – this year Astreem Consulting and FLA (Singapore) are once again combining efforts to present yet another dynamic business matching platform called the “Top Franchise Asia 2011” to coincide with FLA’s Vietnam Trade Mission in May 25-27, 2011.
Astreem is pleased to become FLA’s strategic partner and co-organizer for Vietnam Trade Mission 2011, and also to have gained the support and collaboration of dominant Vietnamese associations such as VCCI and Vietcham Expo, and on Singapore side, IE Singapore and SPRING Singapore.
Vietnam Trade Mission 2011, which will span a total of three days from 13-15 April in Ho Chi Minh City, is a chance for overseas business owners to gain knowledge of the Vietnam economy and business climate. It is also a networking platform for exchanging business ideas, experience and knowledge between Singapore delegates and various Vietnam business associations and entrepreneurs. In conjunction with the Trade Mission, the program also includes a seminar on Certified Franchise Executive (CFE), an internationally recognized certificate that will help to educate the business owners of the franchising industry. This seminar is poised to become an excellent head start for Vietnamese franchise enthusiasts to depart on a professional development. In this Mission, Astreem being the official Trade Mission Consultant will be assisting Singapore group of delegates to facilitate their visit and potential entry into Vietnam.
As part of the Trade Mission program, the Business Matching event will take place in the morning of 26th May 2011, and promises to be a well worth experience for all Vietnam participants and foreign companies eager to bring Singapore brands into Vietnam. We hope that via this platform, many aspiring entrepreneurs will find their suitable franchise business opportunities.
Coming to the event, the participants will learn about successful franchisors whose names are widely known across Singapore and Asia Pacific, as well as discover exciting Franchising opportunities. Participating franchisors include successful F&B brands such as Empire State, Creative Eateries, Don’s Pie; under the education category we have FMDS, Kinder Golf, Q-dees, Soul Kids and last but not least, Auto Saver for the Retail section.
The business matching event will be followed by a networking lunch where Vietnamese participants will be able to mingle with Singapore delegates and potential franchisors.
With a record growth rate of 10% per annum, Vietnam is one of the fastest growing countries among the emerging markets worldwide! It has recently been ranked 8th in the Asia Pacific region in terms of F&B business environment by Business Monitor International. As the people’s spending power grows, so is their receptiveness towards higher quality and premium products, made possible with the introduction of popular foreign brands through franchising.
Hsien Naidu, founder of Astreem, expresses her appreciation, “It gives us great pleasure and honour, to have become strategic partners with FLA and Vietcham Expo – VCCI for this exciting event, we are committed to contribute to the development of VN business community and we hope that the Mission Trip as well as the Business Matching event will become a platform for exchanging of experience and business ideas between business owners of Vietnam and Singapore.”
Mr Bui Le Quan, representative from Vietcham Expo – VCCI, believes “This business matching event will be a great opportunity for franchisors and franchisees to come together and also a positive contribution towards the development Vietnam franchise market. We hope this year’s Top Franchise Asia will be a successful continuation of last year’s Franchise Vietnam, and bring forward new goals and visions for the development of business communities in Vietnam”.
Astreem is also hoping that this event will facilitate the interest and participation of Vietnam’s brands in the upcoming FLAsia 2011 showcase, which will be held in Singpapore near the end of this year.