06/07/2013 (press release: mbossinger) // Great Barrington, MA, USA // Jen Duff
Earlier this spring, Monica Bossinger released The Life & Luck of a Bachelorista, the first in the Bachelorista non-fiction series aimed at single women. On the heels of this part memoir, part self-help book, the Bachelorista brand organically came to life. Bachelorista Inc. is dedicated to celebrating, supporting, and serving women on their single journey. In addition to its book series, the brand expects to debut a Bachelorista product line and create partnerships to offer discounts on goods and services.
In The Life & Luck of a Bachelorista, Ms. Bossinger defines a Bachelorista as a savvy woman who blazes through her single years like a rock star, radiating gratitude for her life. With her powerful antidotes and skillful repartee, she has constructed a brilliant and unique approach to redefining what it means to be solo in the 21st century. Ms. Bossinger effectively chips away at the in-the-box-stereotypes that attempt to suffocate single women. Ms. Bossinger empowers her readers by offering savvy advice through the compellation of experience, research, quotes, and charming illustrations by the talented French artist Isabelle Fregevu. By speaking directly to her readers, Ms. Bossinger makes them feel as if the book was written just for them: a budding army of Bacheloristas ready to conquer the world.
The Bachelorista website and Facebook community, touted Mutual Love Society in The Life & Luck of a Bachelorista, gives single women a voice and a much-needed sense of solidarity. Appealing to adventurous ladies and wallflowers alike, Bachelorista celebrates and encourages single women, while offering a space to swap stories, get advice, find inspiration, and mingle with change makers.
From her home in the Berkshires, Ms. Bossinger notes, “Until the stigma of being unattached is banished in this country, many women remain in the throes of matrimania.” Ms. Bossinger continues, “Internalizing the Bachelorista perspective means letting go of timelines along with every else’s idea of happiness, and celebrating life as it is right now. It doesn’t mean we opt out of relationships or love, but that we turn down the noise and release the expectations that restrict us.”
Bachelorista Inc. is dedicated to making the world a better place. That’s why 10 percent of the profits from their book-and all other sales -go directly to charity.
The Life & Luck of a Bachelorista is currently available on Amazon for $14.95 and will be available on Kindle and for wider distribution August 1st. ISBN: 9780615783253. For more information about The Life & Luck of a Bachelorista, please visit www.bachelorista.com or contact Jennifer Duff at 413-528-1265.
About Monica Bossinger – For more than a decade, Ms. Bossinger has been a professional writer. As editor of four Amazon.com start-ups, Ms. Bossinger was instrumental in building the voice of a family of brands. She resides in the Berkshires.
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