Follow 10 Women’s Beauty Beauty Instagram accounts – Wired PR Lifestyle Story
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In the modern culture of beauty, perfection is believed to be the goal. Fortunately, that is changing and people are asking beauty brands for a look at how they affect the campaigns of modern society from marketing to their models. As a first-generation Filipino, I look for content that praises different cultures and shows how beautiful brown skin really is — especially beauty content.
If you do too, you’ll love this list of WOC creators who are being forced to rethink why and for whom they create the traditional beauty industry. Each of them was carefully taken care of to broaden the definition of beauty, and especially how you see beauty in yourself.
When you read this article, I don’t want to simply “diversify your feed” because it’s so much deeper than hitting the follow button. It’s a bond between these women that embraces all parts of the personality, and that in turn becomes power, which is why people like to follow them, and you too!
Read the 10 color beauty women who are shaking up the industry, forever!
image above: paola mathé by Riley Reed
NAME: Hannah Harris
IG Handle: @browngirlhands
ABOUT: Hannah Harris is the creator behind simple but effective Instagram. Girl with Brown Hands brown-haired girls holding beauty products are featured, from Glossier to SuperGoop! What is it about the appearance of black hands holding such influential beauty products? Well, there’s a noticeable lack of black hands that appears in beauty campaigns, e-commerce, and social media with Hannah Harris, the creator behind Instagram, @browngirlhands trying to change. Harris was eager to start this account after reading it Jessica Definorena Article, Where are all the brown hands?, where it breaks down where and why the importance of the representation of beauty lies. As Harris writes in his biography, “black hands are also aesthetic.”
NAME: Bright
IG Handle: @ her.dreamy
ABOUT: Shiny is a digital creator based in NYC and an agent of skin positivity. Acne is one of the most common skin concerns in America, however, in a society that is obsessed with perfection, skin neutrality, skin positivity, loving your skin has simply become a move in recent years. The bright one is helping to change the view of “bad skin” by being himself. “The way I completely overcame it (being afraid to go outside without makeup) was to get into it head on, sharing my biggest insecurity publicly,” he admits. “And now I think so hmm, it’s not as scary as I thought! ” Now, Shiny’s skin message has garnered more than 47,000 followers. It turns out, the easiest way to love yourself is to immerse yourself in the parts you love the least.
NAME: Now Chandrasekar
IG Handle: @indiepeacock
ABOUT: Niharika is a makeup artist and content creator who uses color as a self-expression and encourages others to create a strong sense of self, using vivid colors with her bold and creative looks. Incorporating creativity and color into your style or beauty routine is a fun way to change your energy and I really think it can change your mood tremendously! Following Niha on Instagram is part of what makes her so inspiring is how she embraces who she is and how she shapes her relationship with what it means to be a South Asian woman. The idea of her beauty is self-expression and creativity, not striving for what society defines as beautiful.
“I love a part of my culture through its makeup content taking inspiration from Indian jewelry and stories of bold cultural colors,” she told me. “In my content, I like to show the complexity of Indian women, that is, in addition to transmitting traditional Indian ways of dressing or makeup, we try to be brave and go beyond the rules we expect! I think that’s where a real and true celebration of culture comes from.”
NAME: Janibell Rosanne
IG Handle: @janibellrosanne
ABOUT: Janibell is an Afro-Caribbean beauty content creator who uses fashion and beauty as a creative outlet. Its role is to encourage young women to be unforgiving for who they are and what they want to be. Beauty, curls and style: Janibell does everything. Her aesthetic is a little honest and a little romantic. From sharing her journey of natural hair to creating makeup looks inspired by the world around her, like this makeup video. One good thing about the internet is that young women can be found represented and reflected on the screen, as well as on Instagram alone, which is a much larger representation than when I grew up.
NAME: Tiffany Black
IG Handle: @tifffay
ABOUT: Proud Diné (Navajo), Tiffany Black is a beauty agent best known for creating brightly colored eye shapes. She has collaborated with other amazing indigenous creations such as fashion model, Quannah Rose which appeared recently cover of Fashion. At first glance, you may only see bright colors, but Tiffany’s work goes beyond mere makeup. Combining his love of art and the Diné community, he focuses his energy on raising awareness of indigenous issues. In 2019, she shared her personal story about sexual assault along with a make-up look to talk about the epidemic of missing and murdered Indigenous women affecting Canadian and U.S. women.
NAME: Nikki Lopez
IG Handle: @theholyglosspel
ABOUT: Nikki is the creator of “The Shady Series,” an Instagram hashtag that compares basic tones between brands, which sparked the responsibility of beauty brands to prove how inclusive their tone ranges are. One of the things I love most about Nikk’s “skinsta” is that he doesn’t share pimples, breakouts, and skin advances. His two most popular series are “What’s On My Face?” are. where she talks about skin care products and exploded on her Instagram “The Shady Series” – here’s her A study of shadows about Fenty Beauty. In the world of “perfect skin”, her weakness around the skin care journey is welcome.
NAME: Kerr
IG Handle: @skinbykerr
ABOUT: Kerr Ghana-born beauty agent is one who educates people about better skin care and the creator of #sundazescreen — a collection of BIPOC-friendly sunscreens that leave no white color. More than that, Kerr is a dermatologist who has a love for Korean beauty products. Her obsession with skin care began after her skin was damaged and since then BIPOC has played its part in helping them educate themselves on how to care for their skin. She also hopes to increase the representation of black women in dermatology.
NAME: Scholarship Sun.
IG Handle: @bekah_sun
ABOUT: Bekah Sun is a fan of beauty, who is passionate about luxury and insists on equity in the space of beauty. He is also a PhD student. candidate in cultural studies, visual studies, ethnic studies, gender and sexuality studies, and ethnography — I mean, wow! Her beauty content encourages other women of color to use beauty as a tool to play, experiment, and enjoy; it is almost touching the importance he attaches to this idea. For many first-generation women, women of pleasing colors were not an option. Our families were working hard to provide the best education and what we needed with few places for extras. Even today, many of my friends, who grew up in the first generation, struggle with the idea of spending money beyond what they need. Enjoyment is a radical concept of women’s self-love.
NAME: Noemie
IG Handle: @minoblue
ABOUT: Noémie is the creator of digital beauty and lifestyle, and the mother of three children living in Los Angeles. This is one of my favorite beauty accounts because Noémie shares her favorite beauty tips, such as what to link to at Sephora’s November sale. (Her Youth to the People Superfood Antioxidant Cleanser rec is definitely on my list). See her Instagram story “EMPTY” for all the products he uses. His account is probably the most informative account on this list.
NAME: Lucy Nguyen
IG Handle: @sundaywithlucy
ABOUT: Lucy Nguyen is a second-generation Vietnamese American living in Austin (TX). Outside of her community work on immigrant health and language justice, she is a content creator who shares her career in fashion, sustainability, and cultural identity. With a dreamy atmosphere in Paris any day of the week, Lucy is not only given on Sundays. I love her not only for her stunning aesthetic, but also for her bold belief in celebrating her Vietnamese American heritage. Lucy uses beauty, art, and fashion to explore her cultural identity and rethink what it means to be a Vietnamese American. “I see more and more that beauty is not individualized, it is collective,” she notes. “I see that beauty is in the community. I feel that the most beautiful people in my mind have a passionate connection to their roots, community and values, and they bring inspiration and joy everywhere ”.
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