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Earlier this month, a British director had an email with one of his clients leaving the woman gloomy.
This man is not a famous rumor, like Ryanair chief Michael O’Leary he once said the idea that the customer was always right was a “bustle”.
He doesn’t make news like that James Watt, Founder of the craft beer group BrewDog, last week he swore after listening to dozens of regular staff to listen and learn open letter claiming that the company had “toxic attitudes” and a “rotten culture”.
His name is James Price and he is he runs he created the outfit himself Everything GeneticCovid is one of the UK’s leading test suppliers government lists for adult travelers who need to prove that they can safely leave quarantine.
The email was broken when a friend of mine who went abroad to London wrote to ask for a refund because the results of the tests ordered by his company did not appear at the unexpected time.
Price rewrote to the extent that he could say that he had met the deadlines announced by his company and that if he paid the refund there would be no test results.
My friend, who meant he would be trapped in the house in fear, protested loudly. He said he needed the result and that the return of the money would boost customer loyalty, and he told Price clearly, “We’d rather have returned customers who understand what they’re buying.”
He finally gave up when one of his employees showed him what he was told when his results were ready. Accepting that he had been given incorrect customer care information, he offered both the return and the test results, but it was too late.
My friend, a former CEO, said his attitude was so small that he would not use his company again.
Mr. Price told me that he later felt sorry for the poor service, including responses to customer complaints, which would now be handled by others in the company.
But last week came to mind the annual list the “top CEOs” came out, this time Glassdoor, a career site for employees to send anonymous feedback to their companies.
The list has ranked leaders in the US, UK, Canada, France and Germany over the 12 mixed months up to May this year, using an internal rating system that measures the quality, quantity and consistency of reviews.
Among the most notable findings: Microsoft’s Satya Nadella was included in the lists of all countries except France, which does something, according to Glassdoor.
Facebook’s Mark Zuckerberg hasn’t been on the U.S.’s top 100 list of directors for the first time since he started ranking in 2013, when he took first place, which is also quite a feat.
There were other CEOs who were included in the lists of the three countries SalesforceMarc Benioff; Morgan StanleyJames Gorman and Airbus‘Guillaume Faury.
All of this is interesting, just like the reasons given by the staff for valuing these bosses very well. Not only did they offer decent wages, good benefits, and career advancement, many also earned points for offering flexible or remote work.
It’s good to know all this. However, my friend’s experience reminded me that having a reliable list of the worst directors could also be good. Wouldn’t that provide a more useful guide for potential employees, customers, and investors, especially about the smaller companies surveyed? I know some people have tried to do things like this over the years, but no one is as awesome as Glassdoor. I asked the site if he had ever looked at such a list, a spokesman said he had not done so. “We prefer to look at good practices and those that are doing well.”
The CEOs get the Glassdoor rating based on cumulative reviews – compared to last year – and these can be instructive.
Ryanair’s O’Leary scores just 43 percent, well below the site’s average of 73 percent. BrewDog’s Watt is only 52 percent included.
That’s fine, but if the website gets an annual ranking of the worst CEOs, I know I won’t be the only one who will be eager to read it.
Twitter: @pilitaclark
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