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Get your secret vaccine, earn a million dollars

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LG: Does that matter to cats and dogs?

WITH ONE: You can take a carrier, right?

LG: Yes. Can they have another first-class seat?

WITH ONE: As far as I know, you can do whatever you want in first class.

LG: ADOS.

WITH ONE: I think that’s how it works. Cats can fly by themselves, and they need to be given warm nuts. So people say “Oh my good. That’s really it” … it becomes something … Then people see it. Then the big money lottery has the same effect as the states. Bondar told me that according to the numbers, 400,000 people were seen. You must upload your vaccine card. I mean, you have to prove that you got the vaccine, but 400,000 people did that, 100,000 new members of Mileage Plus, and he still didn’t do the math, but he would go back and go see when they got vaccinated. see since the contest and raffle was announced, then you could say “Yes, they did it because we gave them this announcement.”

MC: So they’re pulling the FOMO lever, right?

WITH ONE: Right.

MC: One year, you get the first class to travel to where you want it, you and a guest for a year. That’s “Can you imagine?” People immediately start thinking about all the places they would have been thinking in their head. But the airline is in a unique position to do something like this because FOMO can offer that kind of experience. Have you seen other companies that have had the ability to create so much FOMO?

WITH ONE: I mean, I haven’t seen it. Have you seen other people doing that? Any company could do that, right?

MC: Yes. But it would be different if it were the year of the Taco Bell burritos or the year of free bowling. It seems difficult to create so much activity.

WITH ONE: It’s true. Who controls these types of experiences? But again, but let that reverse it and say, “Okay, well, I mean, Apple might say ‘Here’s the top line of the iPad.'” I mean, they have a lot of them around, for example. “Okay, show me the vaccine card the next time you come to the Apple store. We’ll give you one in each U.S. zip code.”

MC: Superbowl tickets.

WITH ONE: Superbowl tickets. Of course.

MC: World Series Tickets. All expenses paid for travel to the World Series.

WITH ONE: My hypothesis, I was wrong now at first, as I said. I thought if you gave people $ 50 that would help. Actually, the lottery is one thing. So my assumptions are completely wrong in terms of the economics of behavior. But I think things are even more experiential … I value the things in life more than the money in my head. Maybe it’s because they have a privileged life at the moment. If you could do that and you say, “Yes, a trip to World Series or Major League baseball. Next time you come to a front row, show your vaccination card and you’ll enter the lottery for all paid trips. Four to the World Series.”

MC: Disneyland.

LG: Well, it’s interesting that this shows that our ability to assess risk is pretty poor, not only does it inflate the chances of winning something like this in the lottery, but we still don’t. a lot of certainty about the events, right? We’re just thinking about all of these things right now … They’re starting to open up, and they’ll remain open when in reality we don’t know what fall or winter 2021 is all about. bring. We don’t know what will happen. Sorry to be dark, guys, but we don’t know what will happen in the future if there are other pathogens that are created, right?

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