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Facebook’s facial recognition ad doesn’t apply to the metaverse

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Facebook says it will stop using facial recognition for photo tagging. On a Monday blog post, Meta, the new major social networking company, announced that the platform will remove the face templates of more than a billion people and turn off face recognition software, which uses an algorithm to identify people in photos they upload to Facebook. This decision represents an important step movement against facial recognition, which experts and activists have warned full of partisanship and privacy issues.

But Meta’s prediction comes with a couple of big warnings. Although Meta says facial recognition isn’t on Instagram and on its Portal devices, the company’s new commitment doesn’t apply to its metabersive products, Meta spokesman Jason Grosse told Recode. In fact, Meta is already exploring ways to insert biometrics the emerging metaverse businessIt aims to build an Internet-based virtual simulation where people can interact as avatars. Meta is also being maintained DeepFace, a sophisticated algorithm which enhances the function of recognizing its photo-tagging face.

“We believe this technology has the potential to enable positive use cases that maintain privacy, control and transparency in the future, and the focus we will continue to explore is how we better examine our future computing platforms and devices to meet people’s needs,” Gross told Recode. “For any potential future applications of such technologies, we will continue to make public the intended use of how people can have control over these systems and their personal data and how we are complying with our responsible innovation framework.”

This photo-tagging facial recognition is leaving Facebook, which is “great blue application”Is certainly significant. Facebook originally he launched this tool In 2010 to make its photo-tagging feature more popular. The idea was that automatically tagging a particular person in a photo would be easier than suggesting tagging a particular person manually, and perhaps encouraging more people to tag friends. The software is informed through photos that people post about themselves, which they use to create Facebook special face templates linked to their profiles. DeepFace artificial intelligence technology, developed from photos uploaded by Facebook users, helps to match people’s face templates with faces from different photos.

Privacy experts it raised concerns immediately after starting the function. Since then, they have been like key research studies Joy Buolamwini, Timnit Gebru and Deb Raji They have also shown that facial knowledge can have racial and gender bias, and in particular so accurate for women with darker skin. In response to growing opposition to the technology, Facebook did just that choosing a face recognition function 2019. He also agreed to pay for social media $ 650 million settlement last year after a lawsuit claimed that the labeling tool violated Illinois ’Biometric Information Privacy Act.

It may be that advocating for this unique use of face recognition technology has become too expensive for Facebook and that social media has gotten what it needs from the tool. Meta has not ruled out using DeepFace in the future, and companies including Google have already introduced facial recognition in security cameras. Future virtual reality hardware can collect a lot of biometric data.

“Every time a person interacts with a VR environment like Facebook’s metaverse, it collects their biometric data,” said Recode John Davisson, an attorney for the Electronic Privacy Information Center. “Depending on how the system is built, this data can include eye movements, body tracking, facial scans, voice marks, blood pressure, heart rate, details about the user’s environment and much more. That’s a huge amount of sensitive information that can’t be trusted with our personal data. which he repeatedly shows in the hands of a company that is ”.

Several current projects by Meta show that the company has no plans to stop collecting data on people’s bodies. Meta is developing hyper-realistic avatars that it will work as people travel through the metaverse, and that requires it tracking someone’s facial movements in real time, so they can recreate it through their avatar. A a new virtual reality headset The pile will have sensors that track the eyes and facial movements of people who plan to release it next year. The company also valued the inclusion of facial recognition Get into the new Ray-Ban smart glasses, allow the wearer to record their surroundings while walking, and Reality Labs, Meta’s virtual and augmented reality research center, is underway. ongoing research on biometrics, According to the Facebook careers posted on the website.

In addition to Illinois ’biometric privacy law, there are more and more proposals at the local and federal level, private companies can limit how they use face recognition. However, it is unclear when regulators will agree on how to regulate this technology, and Meta would not disclose specific legislation that supports it. Meanwhile, the company welcomes the celebration for its new announcement. After all, Facebook is a great opportunity to highlight something other than the outpouring of thousands of internal documents that reveal this. not yet able to keep his platform safe.

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