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They are human beings in inanimate objects, especially faces, the patterns of recognizing patterns – think of the famous “Mars Face” in images taken by the Viking 1 orbiter in 1976, which is basically a trick of light and shadow. And people always think what it is The face of Jesus toasted bread and many others (So much) ordinary food. If (now defunct) Twitter account dedicated to directing images of the “faces in things” phenomenon.
The elegant name of the phenomenon is facial pareidolia. Scientists at the University of Sydney have found that not only do we see faces in everyday objects, our brain processes objects for emotional expression in the same way as real faces, rather than dismissing objects as “false” detection. This shared mechanism was perhaps developed as a result of the need to quickly judge whether a person is a friend or foe. The Sydney team described his work recent role published in the journal Royal Society Procedure B.
David Alais, lead author, University of Sydney, tell The Guardian:
We are such a sophisticated social species, and it is very important to know the face … Do you have to recognize who it is, family, family, friend or foe, what their intentions and emotions are? Faces are noticeably very quickly. It seems that the brain does this using a sort of procedure for joining templates. So if he sees an object that looks like he has two eyes on his nose above his mouth, then he says “I’m seeing a face.” He is a little quick and free, and sometimes makes mistakes; so something that looks like a face will often turn this template upside down.
Alais has been interested in this and related topics for years. For example, a 2016 paper published in Scientific Reports, Alais and her colleagues showed based on previous research involving rapid sequences of faces that their perception and attractiveness of facial identity tend to be similar to those seen recently. So, they designed a binary task that mimics the selection interface on online dating websites and apps (like Tinder) to allow users to scroll left or right to respond to potential partner profile images as appealing or appealing. Alais et al. they have found that many stimulus attributes — including orientation, facial expression, and attractiveness, and the thinness of online dating profiles that are perceived — systematically favor a new past experience.
After this a 2019 paper in Journal of Vision, which he expanded this experimental approach our appreciation for art. As Alais and her authors found, the paintings we see in a museum or gallery are not valued according to their merits. They also found that we tend to have a “contrast effect”: that is, to perceive that a painting is more appealing if the work we have seen before is not so aesthetically appealing. Instead, the research revealed that our appreciation of art shows the same systemic bias as “serial addiction”. We think the paintings are more appealing if we look at them after seeing another attractive painting, and we value them as less attractive even if the previous paintings are more aesthetically appealing.
The next step was to examine how specific brain mechanisms we “read” social information from other people’s faces. The phenomenon of facial pareidolia was related to Alais. “The striking feature of these objects is that they not only look like faces, they can also convey the identity of social meaning.” he said, for example, when the pepper slice is cut or the towel dispenser seems to be smiling.
Perception of the face involves more than the usual features of all human faces, such as putting on the mouth, nose, and eyes. Our brains might be attuned to these universal patterns, but reading social information requires being able to determine whether someone is happy, angry, or sad, or paying attention to us. Alais’s team designed a sensory adaptation experiment, and determined that we process facial pareidolia just like we do on real faces, according to one. paper published last year In the journal Psychological Science.
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