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Signifty, an NFT platform launches its mission to bring Social Impact to mainstream through NFTs made by Celebrities. Up until now, NFTs have been viewed as a hyped digital art investment in addition to its integration with gaming. But one startup believes it’s found an untapped application for NFTs that’s more than just profit or amusement. Signifty insists there’s a place for NFTs within the philanthropic sector, where they can be leveraged to raise money for charitable causes, from environmental projects to humanitarian initiatives.
And to achieve its goal, Signifty is collaborating with celebrities and famous personalities, whose sprinkling of stardust will transform the humble NFT into a vehicle for effecting positive change. Signifty intends to create a community of like-minded individuals trying to bring around meaningful changes in the world.
Art Meets Heart
The concept Signifty is pinning its platform on goes like this. Celebrities have philanthropic causes that are close to their heart. NFTs have an ability to form passionate communities around shared interests. Signifty wants to channel fan power into a potent force for social change through the use of ‘Missions.’ These are celeb-fronted campaigns approved by the project’s Good Deeds Center, which creates an NFT collection around the concept, with funds routed to the charitable cause.
For example, imagine Popstar X wants to conserve Javan rhinos, an endangered species in the Ujung Kulon National Park. Custom content in the form of audio, video, art, signature, letter, or personal item from the star is digitalized by Signifty, turned into an NFT collection, and then made available to the public. The Mission will detail fundraising targets, what can be achieved with the proceeds, and how the NFT drop will proceed.
Rules for participation will also be enacted; the event may be whitelisted, and take the form of an auction or a…
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