Zadeh Kicks stock of Yeezys, Adidas and Nike sneakers to be sold off after fraud scheme bust

The first shoes to be sold off will be 1,100 pairs from Malekzadeh’s personal collection, both new and used, according to court documents seen by Bloomberg.

Experts note that even if all the sneakers in Malekzadeh’s collection and excess inventory are sold, the amount raised is unlikely to cover what the victims are owed.

In the closely guarded warehouse, there are 4,746 Yeezys, 4,626 adidas shoes, and 48,339 Nike shoes—a good chunk of which are believed to be highly coveted Air Jordan’s.

Altogether, they have an estimated value between $12 and $20 million.

Zadeh Kicks

Malekzadeh founded sneaker resale company Zadeh Kicks in 2013, which over the years became known as a place to preorder hyped sneakers months before their official release date.

The prices of the shoes were considerably lower than their market value and if the pre-release sneakers never came to fruition, Zadeh Kicks would offer store credit to customers.

There were a number of theories as to how Malekzadeh managed to get his hands on the exclusive sneakers.

Common theories included a close connection with an insider at Nike or ties with smaller retailers and boutiques, but no concrete explanation emerged.

Despite the unexplained history of where the shoes came from, the ones that did arrive were completely authentic and passed third-party authentication services on StockX and GOAT.

Then the business model came crashing down. On May 19, Malekzadeh pulled the plug on his business, petitioning to voluntarily dissolve the LLC, and scrubbed himself from social media.

In the court filing announcing the dissolution of Zadeh Kicks, the company states that the company “experienced exponential growth in business” from January 2020 to May 2022, primarily due to preorders, and it was unable to keep up with the rapid growth due to inadequate “internal systems and processes.”

The news of the dissolution spread like wildfire on social media, with hundreds of Zadeh Kicks customers coming forward to share stories of losing six figure sums as the company pulled out of the market.

Due to Zadeh Kicks’ unique business model where buyers would preorder shoes months in advance and would receive store credit for missed orders, customers who bought Zadeh Kicks shoes before the company’s dissolution are unlikely to recoup their losses.

Government kicks

Federal prosecutors eventually charged Malekzadeh with swindling $70 million out of customers and falsifying loan applications for more than $15 million in bank financing, to which Malekzadeh has pleaded not guilty.

But now comes the task of offloading the excess stock from the dissolved company.

David Stapleton, the court-appointed receiver, is considering selling off the inventory in bulk or unloading them through various resale platforms.

Malekzadeh’s personal shoe collection is meant to “test the market” on how the shoes can be sold off best.

But whether or not Stapleton can accurately price the sneakers in Malekzadeh’s inventory is the real question, Goldstein, the author of Sneakerlaw told Bloomberg. Even discounting $20 off 60,000 pairs can add up to millions, he said.

“These people that are handling it I’m sure are not so savvy when it comes to sneakers,” Goldstein said.

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