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Following the international expansion, the leading full-service, short-term rental management company is rebranding. Giving the company a new competitive positioning in the property management sector
Vacation Home Collection (VHC) has announced that starting September 2022, the short-term rental management company will begin rolling out its rebranding plans. It is owned by CVC Corp which is one of the world’s largest, most trusted travel groups. The company’s rebranding plans include a new look and feel to reflect its new phase, opening its doors to a more diverse audience and unique destinations. It has been a significant brand overhaul since its founding in 2015.
Palapa Beach Resort by vhcstay in Willemstad, Curaçao
VHC Rebranding is best evident from its new logo, which represents a modern open door developed to communicate the company’s primary pillars: its technological and humane components. vhcstay, according to the company, is a technology-based business that does not do away with that solid customer-centric culture. That’s why the company will continue to provide 24/7 assistance, and the commercial team will have a more consultative profile. In addition, the company is adopting quite a few technological solutions like pricing software, guest tablets, electronic locks, and various system integrations, amongst others.
The company has also added the word “STAY” to the brand; this supports an understanding of the brand’s segment in the various markets across commercial prospecting and distribution.
62 Marlin Home in Galveston, Texas
Readers can learn more about VHC Rebranding as vhcstay by visiting the company’s official website https://vhcstay.com.
“In addition to the original destinations in Florida, the company has successfully expanded to Alabama, Missouri, Texas, and Georgia, as well as Palapa Beach Resort and Merakii Resort by vhcstay (unveiling December 2022) in Curaçao. The new brand positioning reflects this new phase for…
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