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Tyson and Miranda and Dylan are adding more interactive elements to the Twitch streams, where their viewers can direct the visual elements of their performance through chat comments. Think of it as an interactive video clip. Whatever the pandemic, the team members are “all” on Twitch. Now they plan to make the channel even bigger, perhaps by eventually posting ideas or working with Netflix or Adult Swim. “I think the only way we can get back to live shows, aside from the obligations we already have before the pandemic, is if the demand justifies it,” Tyson says.
However, actor Paul Scheer, a podcast and comedian, may be what you know League or Veep, he found Twitch only as a success of the pandemic, while looking for another solution to play when the world was closed and express his creativity. He was looking to find his people, he says. “I did YouTube, and it seemed like the audience was behind a wall. Back then, I was doing Instagram, and it looked like a window shopping. Twitch felt you could be free. “
He originally joined Twitch under his own name, bringing in his friend, comedian and actor Rob Huebel (who has had roles) Children’s Hospital and League), and the couple began making their own Twitch version of the stage show, Crash Test. When Scheer began bringing in other friends to collaborate with, he eventually changed the name of the channel Friendzone, Turning Scheer and his friends across the industry into a space to experiment.
When I spoke to him, Scheer spoke excitedly about the connection between the Twitch viewer and the creator. “I think people are looking for that connection,” he says. “But I’ll tell you, it doesn’t feel compelled. However, I think a lot of these social media companies are trying to sell this idea to ‘connect with your fans, be with your fans’ and all these ways Appear You’re connecting with them, but you’re not. ‘
Although Scheer is still working on the pandemic, he has no plans to stop streaming if life suddenly returns to “normalcy”. He sees Twitch as a way to open up to new audiences around the world without the usual limitations of the film and television industry, which is “fun and playful,” as he describes it, that people don’t necessarily get from larger productions.
“I think when we go through something that is structurally traumatic, we walk away and say,‘ Well, we’ll save it now, ’” Scheer says, “I think there will be a lot of things that we will keep for the benefits of the pandemic.” Post-pandemic reproduction he sees that it’s something they can add up, and he doesn’t have to stop. “We’ll probably go back and perform on stage. That doesn’t mean people in Minnesota or Australia will be able to go see these shows. So why not keep doing it? it ‘s just one “.
What is clear is that in difficult times people still need some form of escape and connection, and the latter is something that the mainstream media cannot always provide. It remains to be seen whether it will catch on to the wider entertainment industry. “When they realize they can make money when you do that, they start giving shit, but the truth is, if you try to make money, I don’t think it works,” Scheer explains.
Robertson, aka Robbotron, notes that Twitch’s “sung heroes” were streaming on the platform many years ago, including Melanie Clark, aka HerNameIsMelula. It’s been streaming for three years, and has a strong community and a regular schedule on the platform. During the pandemic, Clark began a new project called the Virtual Lunch Club as a way to remember taking lunch breaks during his workday, Monday through Friday. “What started out as something I needed became my community and the new people who found me had an anchor point on lockout days,” he says.
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